During several years, Fritidsresor Group put a lot of hard and dedicated effort into taking the whole family F&B experience among the flagship brands to the next level. A Göran Plåt-led team of updated and passionate experts were put together to enhance the concepts and delivery of takeaway and snack food, children’s experiences, drinks, themed dinner buffets and not least wellness activities.
At the time, this was the geographically largest and most demanding international assignment 2Entertian had taken on, so the pressure was on as the project began. It didn’t take long to realize how much vision, passion and professionalism Göran and his team brought to the table, which was very reassuring to me and my team. Göran’s strong leadership, keenness and eye for detail through all stages of the process was crucial for success. I can warmly recommend bringing in Göran’s leadership and creativity to any business.